Sanctionner les marques ayant recours à la « réduflation » pour dissimuler la hausse des prix de leurs produits

This proposal aims to protect consumers from 'shrinkflation', where product sizes decrease while prices remain the same or increase. It seeks to ensure transparency in pricing and product information. This measure would affect manufacturers and retailers, requiring clearer communication about product quantity changes to prevent misleading consumers about the true cost of goods.