Proposition de loi modifiant le Code de droit économique, visant à lutter contre la personnalisation des prix sur Internet.

This is a Belgian bill, introduced in the Chamber of Representatives, that would amend the Code of Economic Law to fight personalised pricing on the internet. Personalised pricing means showing different consumers different prices for the same product based on data about them, such as browsing habits, location or purchase history. The bill aims to limit this practice to protect fair competition and consumer trust in online commerce. Online shoppers in Belgium would be most directly affected, as would online retailers and platforms that use customer data to set prices. Businesses would likely need to review their pricing practices to comply with any new rules. This summary is based on metadata only, not the full text of the bill.