Proposition de loi modifiant le Code de droit économique afin de lutter contre la shrinkflation et les autres pratiques de marketing qui trompent le consommateur.

This is a Belgian private member's bill, introduced in the Chamber of Representatives, that would amend the Code of Economic Law. Its stated aim is to tackle shrinkflation, the practice of reducing a product's quantity or size while keeping its price the same, as well as other marketing practices that mislead consumers. It matters because such practices can make it hard for shoppers to compare prices and judge real value. Consumers in Belgium would be the main beneficiaries, as clearer rules on package changes and misleading promotions would apply. Businesses, particularly retailers and manufacturers of packaged goods, would likely face new disclosure or compliance obligations. The exact changes depend on the final text, which this summary does not cover.