Recent meetings
No recorded meetings with EU commissioners.
Mission & Goals
Sensoneo positions itself as a technology company whose core goal is to enable a digitalized circular economy through smart waste management, waste traceability, recycling infrastructure, and Extended Producer Responsibility (EPR) systems. More specifically, the organization’s remit appears to include five major objectives: Improving efficiency and transparency in waste management Supporting circular economy systems and recycling Helping governments, cities, and producers comply with environmental regulation Digitalizing waste collection and material tracking Reducing environmental impact through data-driven waste management Sensoneo repeatedly describes itself as a leader in “data-driven smart waste management” and “digitalised circular economy.” The company’s communication consistently frames waste not merely as a disposal issue, but as a resource-management and circular-economy challenge.
EU Legislative Interests
Packaging and Packaging Waste Regulation / PPWR:Sensoneo heavily markets Deposit Return Scheme (DRS) systems for bottles/cans, including Portugal, Austria, Romania, Ireland and Poland. The PPWR boosts DRS and packaging collection rules. Single-Use Plastics Directive (SUPD):Their DRS messaging aligns with EU targets for separate collection of plastic beverage bottles: 77% by 2025 and 90% by 2029. Extended Producer Responsibility (EPR) rules: Sensoneo markets EPR/PRO software for producer registration, reporting, take-back, billing and compliance with national/EU EPR regulations. Waste Framework Directive revision: textiles & food waste: Their textile-bin monitoring and take-back messaging fits the EU move toward textile separate collection and textile EPR schemes. EU Strategy for Sustainable and Circular Textiles: Sensoneo references textile waste and circular-economy themes; the EU strategy underpins new textile-waste/EPR rules. WEEE Directive / e-waste EPR: Sensoneo promotes WEEE/e-waste take-back, collection monitoring, traceability and reporting; the WEEE Directive requires separate collection, treatment, recovery/recycling targets and EPR. Waste Shipment Regulation: Their e-waste content stresses transboundary e-waste risks and the need for oversight; the new EU Waste Shipment Regulation increases traceability and tightens export rules. EU Batteries Regulation: Less central, but their take-back/EPR positioning covers batteries as part of PRO-managed product streams; the Batteries Regulation focuses on lifecycle sustainability, collection and recycling. EU Circular Economy Action Plan / Green Deal waste agenda: Sensoneo repeatedly frames its DRS, EPR, take-back, data and smart waste solutions as circular-economy infrastructure.
Communication Activities
1. Packaging and Packaging Waste Regulation (PPWR) Extensive promotion of Deposit Return Scheme (DRS) implementations in Portugal, Malta, Romania, Ireland, Austria, and other countries. Publication of DRS success stories and implementation case studies. LinkedIn campaigns promoting nationwide DRS launches. Educational content explaining DRS effectiveness and recycling outcomes. Participation in IFAT and recycling-focused industry exhibitions. Examples Portugal DRS launch campaign on LinkedIn and website. “Overview and results of Deposit Return Schemes in Europe” content in Waste Library. DRS-focused webinars and implementation pages. IFAT Munich participation emphasizing circular economy and recycling infrastructure. Why this aligns with PPWR 2. Single-Use Plastics Directive (SUPD) Public communication focused on improving beverage container collection rates. Promotion of reverse logistics and container return systems. Messaging about high recycling performance and material recovery. Examples LinkedIn communication emphasizing DRS as “best practice to optimize recycling.” Portugal and Malta DRS success stories highlighting collection efficiency and circularity. Educational publications on DRS statistics and outcomes. 3. Extended Producer Responsibility (EPR) Policies Dedicated promotion of EPR and PRO software systems. Educational publications on EPR evolution and compliance. Communication around reverse logistics and producer responsibility operations. Webinars focused on waste traceability, reporting, and compliance systems. Examples “The Evolution of EPR Compliance and PRO Software Systems.” “Producer Responsibility Organizations (PROs): Their Role and Importance.” Dedicated EPR/PRO software sections throughout the website. Why this aligns with EPR legislation 4. Waste Framework Directive Revision (Textiles and Food Waste) Promotion of textile waste collection solutions. Participation in textile recycling events and expos. Communication regarding separate collection systems and circular waste flows. Examples Participation in “Textiles Recycling Expo USA 2026.” 5. EU Strategy for Sustainable and Circular Textiles Circular economy messaging linked to textile collection and recycling. Event participation related to textile recycling ecosystems. Educational content emphasizing circular resource management. Examples Circular economy communication in events and DRS campaigns. Textile collection and take-back system promotion. 6. WEEE Directive (Electronic Waste) Dedicated communication around e-waste collection systems. Waste Library articles discussing WEEE and environmental impacts. Event participation in e-waste-focused exhibitions. Examples “Insights into e-waste: history, current data, statistics, and environmental impact of WEEE.” Participation in “E-Waste World 2026.” Website promotion of e-waste collection solutions. 7. Waste Shipment Regulation Communication emphasizing traceability and transparency in waste flows. Promotion of digital monitoring systems and data-driven waste logistics. Educational content on e-waste and waste handling. Examples E-waste educational content and collection traceability messaging. Communication around transparent digital ecosystems for waste operations. 8. EU Batteries Regulation Communication about EPR systems and take-back infrastructure. Messaging around lifecycle management and reverse logistics. Examples Reverse logistics and EPR software promotion. 9. Circular Economy Action Plan & European Green Deal Publication of the “Global Waste Index.” Participation in circular economy trade fairs and environmental technology events. Educational webinars and industry publications. Examples Global Waste Index publications. IFAT Saudi Arabia and IFAT Munich circular economy messaging. Waste Library focused on circular economy and waste transformation. Website description emphasizing “digitalised circular economy"
Interests Represented
Promotes their own interests or the collective interests of their members
Member Of
www.sensoneo.com
Organisation Members
Heliot Europe GmbH Germany ALBA Sachsen GmbH Germany M-W-T KLG Switzerland ReSource International ehf. Switzerland i-tag.world Belgium ARC Belgium RISK Electronics Ltd. Bulgaria MGI Mobility Services Ltd Bulgaria SGM INFORMATIKA D.O.O. Croatia Adrinet d.o.o. Croatia KLINETE LTD Cyprus Panaos Ltd Cyprus ELKOPLAST CZ, s.r.o. Czech Republic Green Marine Ltd Estonia Birdz S.A.S. France Myrteni Smart Solutions Greece SCIROCCO SA Greece YODIWO AE Greece Dotsoft Greece Rafal ehf. Iceland First Waste Options Ltd. Ireland HDM S.R.L. Italy BOLDYN NETWORKS ITALIA S.P.A. Italy Cacttus Kosovo SIA “Goodman group” Latvia Isort, UAB Lithuania ELTECO AS Norway Świat pojemników Poland EnerMeter – Sistemas de Medição, Lda Portugal ELKOPLAST ROMANIA s.r.l. Romania Macchina Security d.o.o. Serbia TERI Engineering Serbia Slovanet, a.s. Slovakia Redox - Enex s.r.o. Slovakia Aplast d.o.o. Slovenia Candam Technologies S.L. Spain CONTENUR SL Spain ECOSTARS ECOLOGICAL HOTEL RATING SL Spain MIS26 Israel Cyber Green Online Solutions LTD Israel Al Yanabi Projects & Investment LLC Oman iot2 Saudi Arabia Saferoad Information Technology LTD Saudi Arabia Experts Vision Consulting Company Saudi Arabia Arabian Internet and Communication Services Co.Ltd. STCS OU Saudi Arabia STC SOLUTIONS Saudi Arabia WASTECH Saudi Arabia FAMS Technologies LLC United Arab Emirates Vision Valley, FZ-LLC United Arab Emirates Pagustech SRL / Urbetrack - Argentina Argentina UBIQUO S.R.L. Argentina Green Top Battery Canada Rehrig Pacific Company United States Velocitor United States max-R United States Envyrozone United States Nova Mobile Systems United States NRI Industrial United States SimplyCity Australia Simply Unified Australia OTTO KOREA CO., LTD. South Korea