Rafaelo Resort
Budget
€10 — €0
EP Access
0
accredited persons
Staff
3
0.3 FTE
EU Grants
None
Mission & Goals
Rafaelo Resort Shpk is a leading hospitality company in Northern Albania, operating one of the largest and most prestigious resorts in the country with over 880 accommodation units and a full range of premium services. Our mission is to provide exceptional hospitality experiences, combining luxury, sustainability, and innovation. We specialize in leisure tourism, business tourism (MICE), wellness, and cultural experiences, serving both domestic and international markets. As a key contributor to the regional economy, we are committed to sustainable development, environmental responsibility, and inclusive economic growth. Through continuous investment in renewable energy, digital transformation, and human capital development via the Rafaelo Academy, we aim to become a model of green tourism in the Western Balkans while supporting local communities and promoting Albania as a high-standard tourist destination.
EU Legislative Interests
Rafaelo Resort targets key EU policies aligned with the European Green Deal and the EU Sustainable Tourism Agenda. Our strategic objectives directly support the "Transition Pathway for Tourism" policy, focusing on reducing carbon emissions, implementing energy efficiency measures (aligned with EU Directive 2018/2002 on energy efficiency), and promoting the circular economy (EU Circular Economy Action Plan 2020). Additionally, the project contributes to the European Pillar of Social Rights by enhancing workforce skills through the Rafaelo Academy, fostering youth employment, and reducing social inequalities. The resort also aligns with the EU Digital Transformation Strategy by integrating smart tourism solutions and advanced digital platforms in guest services and operational efficiency.
Communication Activities
Rafaelo Resort has actively promoted sustainable tourism principles through internal and external communication channels. We have hosted multiple high-level business conferences and regional tourism forums focused on eco-tourism, green economy, and digital innovation in hospitality. Our marketing campaigns emphasize responsible tourism and the reduction of environmental impact, targeting both domestic and regional audiences. Furthermore, we plan to launch dedicated awareness programs and workshops in collaboration with local communities and educational institutions, aimed at fostering professional skills aligned with EU tourism and green economy policies.
Interests Represented
Promotes their own interests or the collective interests of their members
Member Of
AAHT - Albanian Association of Hotels and Tourism Albanian Tourism Union ATOA - Albanian Tour Operators Association
Organisation Members
Currently not a formal member of all the tourism associations. However, we actively collaborate with key national tourism organizations and participate regularly in tourism development initiatives and forums in Albania.
Commissioner Meetings
No recorded meetings with EU commissioners.