Internews Ukraine

EU Legislative Interests

- European Media Freedom Act; - EU's Cybersecurity Strategy for the Digital Decade; - European Democracy Action Plan (2020-2024); - EU Action Plan on Human Rights and Democracy (2020-2024); - European Neighbourhood Policy (ENP); - EU Audiovisual Media Services Directive (AVMSD); - Eastern Partnership Policy.

Communication Activities

Internews Ukraine, implementing the project “Media Support Services for the Delegation of the European Union to Ukraine,” helps to create high-quality and timely communication about the EU for Ukraine and Ukraine for the EU. The project comprises a comprehensive set of communication activities aimed at increasing awareness, understanding, and support for the EU and EU-Ukraine relations among Ukrainian audiences. The activities span multiple media channels, public events, and social media platforms. A core component is working with regional and local Ukrainian media outlets to ensure widespread dissemination of information and narratives related to the EU, EU-Ukraine cooperation, and the EU's role in Ukraine. This includes supporting media in producing featured stories and news content and organising training sessions for regional media to enhance journalists' knowledge about the EU, its history, structure, and policies, the enlargement package, and Ukraine's prospects for joining the EU. The project also involves delivering dedicated EU news and information services for Ukrainian journalists, the EU Delegation, and the wider public. This includes producing weekly newsletters (EU Informers), ad hoc news reports, and translating EU-related materials. Creating a comprehensive guide for journalists once a year allows media representatives to easily navigate complex information about the European Union, find the necessary contacts and more. Organising study visits for Ukrainian journalists to Brussels further contributes to informing and engaging media stakeholders. Monitoring and analysis of EU coverage in Ukrainian media, including social media, is another key pillar. This provides valuable insights to the EU Delegation on the media landscape and public discourse around EU-related topics. Analytical reports and ad hoc monitoring help identify trends, issues, and potential disinformation that can be addressed. Building partnerships with major media events and fora in Ukraine creates opportunities to directly promote EU knowledge, values, and priorities among wide-reaching public audiences. In this fruitful cooperation, we design engaging activities and ensure strong EU visibility on these high-profile platforms. Additionally, the project includes dedicated social media support, producing audiovisual content and boosting its dissemination to enhance the EU Delegation's online presence and engagement with Ukrainian citizens. Overall, the project's multifaceted communication activities aim to foster greater public understanding, appreciation, and support for Ukraine's European integration process. By working across various media channels and formats, the project seeks to strengthen the EU's strategic communication and reach diverse target groups throughout the country.

Interests Represented

Does not represent commercial interests

Member Of

We are delegates of the Assembly of the Eastern Partnership Civil Society Forum (EaP4EU).

Organisation Members

N/A

Additional Information

The organization has received funding from several EU sources, including the EU Delegation to Ukraine, the European Investment Bank through several different organizations, and the European Commission. Additional support came from the EU, in partnership with the German Federal Ministry for Economic Cooperation via GIZ GmbH. These funds, managed through various channels, have been vital in advancing the organization's mission. We have declared all financial information, including the overall budget and the distribution of sources, specifying the amount and the name of the contributor. In question 2, we indicated only one grant, as all other support from the EU was provided in the form of contracts rather than grants.