Heineken N.V.
Budget
€200 — €0
EP Access
1
accredited persons
Staff
2
1.5 FTE
EU Grants
None
Mission & Goals
HEINEKEN is a proud, independent global brewer committed to surprise and excite consumers with its brands and products everywhere. The brand that bears the founder's family name - Heineken® - is available in almost every country on the globe and is the world's most valuable international premium beer brand. The Company is present in over 70 countries and operates more than 165 breweries. HEINEKEN is Europe's largest brewer and the world's second largest by consolidated volume. HEINEKEN is committed to the responsible marketing and consumption of its more than 250 international premium, regional, local and specialty beers and ciders. The number of people employed is over 85,000.
EU Legislative Interests
Engagement with EU institutions for all legislation relevant to Heineken including: - Environment (decarbonization, Waste Framework Directive, Packaging and Packaging Waste Regulation, Circular Economy Act, Water Resilience Directive) - Health and Nutrition (Food Information to Consumers Regulation, Beating Cancer Plan) - Agriculture and Food (Vision for Agriculture and Food) - Taxation (Excise Structures Directive) - Corporate Governance (CSRD, CSDDD, Simplification Omnibuses) - Trade (tariffs, Unfair Trading Practices Directive, Geo-Blocking Regulation)
Interests Represented
Promotes their own interests or the collective interests of their members
Member Of
EU: • Brewers of Europe (htpps://brewersoeurope.eu) • AIM - European Brands Association (htpps;//aim.be) • WFA - World Federation of Advertisers (htpps://wfanet.org) • EUROPEN, European Organization for Packaging and Environment (htpps://europen-packaging.eu) • ERT - European Round Table for Industry (htpps://ert.eu) • EFF - European Food Forum (htpps://europeanfoodforum.eu) • RE-Source Platform (htpps://www.resource-platform.eu) Global: • WBA - World Brewing Alliance (htpps://worldbrewingalliance.org) • IARD - International Alliance for Responsible Drinking (htpps://iard.org) • WEF - World Economic Forum (htpps://www.weforum.org) • CFG - Consumer Goods Forum (htpps://theconsumergoodsforum.com)
Additional Information
Estimated annual costs are an accumulation of related labor costs and registered direct costs for intermediary support, and exclusive of trade association fees.
Commissioner Meetings
No recorded meetings with EU commissioners.