Recent meetings
| Date | Commissioner / Cabinet | Topic | File |
|---|---|---|---|
| 23 Oct 2025 | Maja Bakran Deputy Director-General | Brainstorming session with ETC on European tourism branding and promotion | SRC |
| 23 Oct 2025 | Maja Bakran Deputy Director-General | Brainstorming session with ETC on European tourism branding and promotion | — |
| 22 May 2025 | Filippo Terruso Cabinet member | Open Consultation on the forthcoming Strategy on Sustainable Tourism | — |
| 22 May 2025 | Filippo Terruso Cabinet member | Open Consultation on the forthcoming Strategy on Sustainable Tourism | SRC |
| 22 Apr 2020 | Thierry Breton Commissioner | Impact of Covid-19 on Tourism: follow-up meeting | — |
| 22 Apr 2020 | Thierry Breton Commissioner | Impact of Covid-19 on Tourism: follow-up meeting | SRC |
| 02 Apr 2020 | Thierry Breton Commissioner | COVID 19 economic impact on European tourism industry | SRC |
| 02 Apr 2020 | Thierry Breton Commissioner | COVID 19 economic impact on European tourism industry | — |
| 06 Jun 2016 | Alicja Magda Herbowska Cabinet member | European year of cultural heritage 2018 | — |
| 06 Jun 2016 | Alicja Magda Herbowska Cabinet member | European year of cultural heritage 2018 | SRC |
Mission & Goals
The European Travel Commission (ETC) represents the national tourism organisations of Europe. Its members work together to build the value of tourism across diverse European destinations through cooperation in best-practice sharing, market intelligence, advocacy and promotion. The organisation represents national tourism boards from 34 European countries, including 26 EU Member States. ETC strives to position Europe as the most competitive, sustainable, and inclusive travel destination by 2030.
EU Legislative Interests
Legislative files followed by the European Travel Commission: - EU Visa Strategy - EU Sustainable Tourism Strategy - EU Affordable Housing Plan - Transition Pathway for Tourism - Regulation on the implementation of the Single European Sky (recast) - 'Green Claims' Directive - Package Travel Directive Revision - Review of Passenger's rights framework - Empowering Consumers for the Green Transition Directive (ECGTD) - Corporate Sustainability Reporting Directive (CSRD) General topics followed by the European Travel Commission: - Sustainability (ecological, economic and socio-cultural) - Visas (ETIAS/ EES/ Visa digitalisation/ digital ID) - (Inter) connectivity (incl. the Single European Sky, high-speed rail in the EU, Refuel EU, multimodality) - Capacity building and skills in tourism - Accessibility - Housing
Communication Activities
“Tourism for Europe, Europe for Tourism” Exhibition at the European Parliament On 26-30 January 2026, the European Travel Commission organised an exhibition at the European Parliament in Brussels entitled “Tourism for Europe, Europe for Tourism”. The exhibition was hosted by the Members of the European Parliament – Daniel Attard (S&D, Malta) and Nikolina Brnjac (EPP, Croatia). The exhibition showcased 35 best-practice examples of regenerative tourism from across Europe, spotlighting the power of tourism to support communities, restore nature, and advance long-term economic and social growth. The exhibition was officially opened by the hosting MEPs and the EU Commissioner for Sustainable Transport and Tourism, Apostolos Tzitzikostas. The opening ceremony also included representatives of the European Commission, the European Parliament and Member States. White Paper “A Destination’s Guide to the New EU Sustainability Regulations” In May 2025, the European Travel Commission (ETC) and the Global Destination Sustainability Movement (GDS-Movement) released a white paper, “A Destination’s Guide to the New EU Sustainability Regulations”. This guide aims to help Destination Management Organisations (DMOs) and National Tourism Organisations (NTOs) navigate upcoming EU regulatory changes. The white paper focuses on the Corporate Sustainability Reporting Directive (CSRD), the Empowering Consumers for the Green Transition Directive (ECGTD), and the Green Claims Directive (GCD). The white paper is available for download at https://etc-corporate.org/reports/a-destinations-guide-to-the-new-eu-sustainability-regulations/
Interests Represented
Promotes their own interests or the collective interests of their members
Member Of
United Nations World Tourism Organisation (UN Tourism) European Tourism Association (ETOA) European Tourism Manifesto European Heritage Alliance 3.3 World Tourism Alliance
Organisation Members
https://etc-corporate.org/our-members/ https://etc-corporate.org/associate-members/
Additional Information
Please note the following: - for grant 326/G/GRO/SME/22/12753 and grant GRO/SME/23/13182 the amounts declared are not all distributed in the financial year 2024. - for grant GRO/SME/24/13700 and grant Project ETC AG 2025 - PO4500165837 the amounts declared are not all distributed in the current financial year 2026. - for grant GRO/SME/24/13700 and grant Project ETC AG 2025 - PO4500165837 the amounts declared are the European Commission’s approved contributions and not the actual amounts received.