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Trade & BusinessCEEREAL

CEEREAL - European Breakfast Cereal Association

Etterbeek, BELGIUMASBLReg: 234450341442-14Since 15/02/2021

Budget

€25 — €0

EP Access

0

accredited persons

Staff

2

0.5 FTE

EU Grants

None

Mission & Goals

CEEREAL represents the European breakfast cereal and oat milling industry towards the EU institutions and relevant stakeholders. CEEREAL was established in 1992 by 8 breakfast cereal associations, and counts today 7 member associations in 7 European countries and 13 company members.

EU Legislative Interests

CEEREAL’s activities, backed up by the knowledge, experience and the expertise provided by its members, cover all non-competitive matters affecting the breakfast cereal and oat milling industries. CEEREAL closely monitors and provides input to draft legislation, public consultations, and regulatory issues that affect the breakfast cereal and oat milling industries such as health & nutrition, safety & quality, sustainable growth, as well as consumer information.

Communication Activities

Position papers and publications on key issues. Annual event. Participation in selected Food Drink Europe events.

Interests Represented

Promotes their own interests or the collective interests of their members

Member Of

FoodDrinkEurope https://www.fooddrinkeurope.eu/members/ Partner of the Whole Grain Initiative https://www.wholegraininitiative.org/partners

Organisation Members

https://www.ceereal.eu/members/

Commissioner Meetings

No recorded meetings with EU commissioners.